Drive · 17 Sept 2025
“Cuore Matto”: Alfa Romeo and Pedro Alonso Unite Again

In Chapter 2 of the Learn to Love Again series, Alfa Romeo Junior returns to the screen, this time alongside internationally renowned actor, Pedro Alonso.
This short film, called “Cosa fa cantare il tuo cuore” (‘What makes your heart sing’), shows how the timeless song “Cuore Matto” can turn what might be a simple drive into a moment full of pure Alfa Romeo emotion and passion.
As you watch, you’ll see the Alfa Romeo Junior shining as the charismatic star. It’s designed to spark new love among a new generation of Alfisti fans with its unmistakable style.
On top of that, it features the most comprehensive line-up in its segment, from the 280-hp Elettrica Veloce to the new Ibrida Q4.
The Story of “Cosa fa cantare il tuo cuore”
After episode 1, entitled Il venditore (‘The Seller’), the series picks up again with a new film that pays homage to overwhelming, visceral passion. This time, it features a vibrant performance by the Spanish star.
In the opening scene, he sings “Cuore Matto” to a refined, packed club, instantly grasping the attention of a young woman shrouded in mystery and sensuality. Before long, their gazes meet, and the complicity between them is immediate.
Soon after, the two of them leave together. In a sequence that blends realism and charm, they eventually find themselves in the club’s garage.
Here, the scene culminates with the arrival of the true protagonist: the Alfa Romeo Junior. It’s a compact sports car that marks the brand’s return to a strategically important segment.
Just like before, the final crescendo blends images, music, and emotions into a single rhythm, until the appearance of the Alfa Romeo logo and the final slogan, to round off a story steeped in Italian classics, reinterpreted with a contemporary flair, emotional intensity, and Italian sporting DNA.

A New Kind of Emotional Driving Experience
The engaging “Cosa fa cantare il tuo cuore” adds a further element to the cinema-style project Learn to Love Again, a narrative journey that explores the deepest essence of driving an Alfa Romeo—an emotion comparable to falling in love.
At its core, this is the source of the visceral bond between the driver and a car from the Milan-based brand. It’s a powerful experience—one that speaks directly to the heart and lingers long after the drive.
In much the same way, the Alfa Romeo Junior manages to reinterpret the brand’s spirit in a compact and accessible form. Not only does it make a new generation of Alfisti fans fall in love, but it also impresses with its line-up, the most comprehensive in the segment.
In fact, the range runs from the sporty 280-hp Elettrica Veloce version to the innovative new Ibrida Q4, offering something for everyone who shares a passion for the drive.

Pedro Alonso’s Passion for Italy and Alfa Romeo
This renews the bond between Alfa Romeo and Pedro Alonso, who, with his bold attitude and unmistakable charm, breathes life into a vibrant and authentic story, almost a screenplay intertwined with his passion for Italy – the cradle of music, cinema, and art.
It is no coincidence that the international star recently declared that he would have liked to appear on film with the legendary Marcello Mastroianni and dreams of working with directors of the calibre of Paolo Sorrentino and Nanni Moretti.
You can learn more about the car by visiting Alfa Romeo’s official website at www.alfaromeo.com.
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